My Dear Readers,
In my experience as a content marketing writer, writer's block tends to come and go. When writing on behalf of a client, it's pretty easy to help them dig deep - asking the right questions, scoping out angles, and creating a piece that is thoroughly researched, full of information, and complete. But every once and a while, inspiration doesn't come quickly. One of my clients sells a SINGLE product and needs a weekly blog. It's a household, sundry item - not "sexy" or interesting, but very useful and found in nearly every home. What type of content is necessary to spark engagement for that type of product? How many blogs about tips, and tricks can I write?
Another client is a silversmith. Not only does she design a variety of products (necklaces, earrings, bracelets, and rings) she's also an artisan who is inspired by colors, flowers, and surroundings. For her, it's easy to step into her brain, pull out ideas, embrace her innovative techniques, and highlight the quality and craftsmanship. With a tangible, moderately priced, and beautiful product, I can't imagine ever wondering to myself, "what should I write today"?
So, can AI help with writer's block? I put it to the test. My prompt:
Write me a blog post about how to recover from writer's block
Would it come as no surprise that Chat GPT came up with some great tips? No, I didn't think so. While the tips were great, the writing style was well-written but robotic. However, I believe that the tips were thoughtful (but not particularly creative).
What would I add to the list?
Enhance your workspace - flowers may not be enough. Make sure the temperature of the room is comfortable, allow for more (or less) sunlight, and turn on some music or even some white noise
Break up into smaller tasks - Use a productivity timer. Set small goals, in small increments and work up to larger increments as the creative juices continue to flow
Don't call it "writer's block" - we tend to label concepts, and then those labels stick and we have a hard time breaking the cycle.
Pick up a pencil (or a pen, or a marker) - Most writers say that they think through their fingers, but maybe it's not always through the keyboard. Doodle, draw, write the alphabet or even a coloring book. Feel the way the writing implements fill the page
Use your hands for other creative outlets. Try to cook or bake something new, knead some playdough, or pick up a paintbrush. Work on rewiring the brain-hand connection by exploring different creative methods
As storytellers, we want to weave our writing to create, engage and enrich our reader's experiences. If you're ever struggling to find something to write about, use Chat GPT and my tips to support you on your journey. And of course, let me know if you think of any more!
Lisa