Let's start about the beginning, it's not about learning a new language, nor making sure your website is accessible for different-speaking audiences, but it is about being a translator. If you're running a successful brand, you will need one crystal-clear voice, but you have to teach it ten different languages to speak on ten different platforms!

Technical writing is about taking complex ideas, thoughts and processes and converting them to attainable steps and the pride of accomplishing a task.

When I decided to leave the secure environment of a school-setting, I marketed myself as a graphic designer, ready and able to customize, edit and adapt images for a multitude of platforms.

Consider the difference between a product listing that says, "Durable, lightweight cup for hot drinks," versus one that reads, "Your coffee stays hot for six hours, meaning you can finally enjoy that commute without a lukewarm sip

In my world of e-commerce and content management, AI is my assistant, not my replacement. It handles the initial heavy lifting, but it can’t replace strategic insight.

From manuscript to marketplace. How to self-publish your book.

Is it Writer's Block? How do i get the thoughts flowing? It's not a secret. I stop. I don't stop trying to write, I stop trying to write good content.

Back then, a button was a button, a physical item that was durable, may have had aesthetic appeal, had a function and was compatible with the fabric and buttonhole.

Tragedy is the inevitability of human suffering; it’s the heartache that comes when a beautiful life ends. Trauma, on the other hand, is the violation of your sense of safety, the shock that leaves you feeling fragmented and alone.

My Dear Readers, In my experience as a content marketing writer, writer's block tends to come and go. When writing on behalf of a client,...

Congratulations! You've published your book on Amazon KDP. You love it! From start to finish it was a labor of love, and you proudly call...

I’m coming up on my 7 years “aliyaversary” after moving from the Midwest and I think it's about time to reflect on what my formal and...

Did we solve the conundrum of charging an hourly versus per-project rate? I don't think it is solvable, which means the following: Some...

What defines a "BALANCE"? Let's be literal, at least for a moment. Imagine mounting a balance beam for the first time. The trepidation,...

When we last met, I talked about pricing structure for freelance designers. The idea of pricing per project or per hour is not...

Confession time. I tend to lose things. Like ALOT. It’s not really that they’re “LOST”, it’s more that I KNOW, I mean I. KNOW. I put...

In general, I like to focus my blog posts with tips, tricks, and strategies to get you, your image, your brand "out there" and...

Let's face it...if you're reading my blog, you're facing some sort of exposure struggle. So, let's talk! Is your struggle situation...

I have decided to veer off of the Graphic Design topic, just for the next few entries. You see, our family made Aliya in the Summer of...

From experience, I have learned that if when someone (that I have never worked with before) reaches out to me by e-mail for a quote on a...